The fairways are calling; PINE Golf Outing coming
Annual member gathering is set for Tuesday, June 3 at Wedgewood Pines Country Club
The lush green fairways of the Wedgewood Pines Country Club in Stow, Mass., will be visited once again by printing industry executives and their guests as Printing Industries of New England hosts its fourth annual member golf outing Tuesday, June 3. (more)

Reg Gibson of Summit Press is Ben Franklin winner
Printing & Publishing Council of New England to present award at May 6 Gallery event
Reg Gibson, a 50-year veteran of the regional printing industry and currently a sales representative with Summit Press in Chelsea, Mass., has been named as the 2008 recipient of the Ben Franklin Printer of the Year Award from the Printing & Publishing Council of New England (PPCNE). (more)

RAM Printing selected among best NH businesses
RAM Printing, Inc. has been selected as a winner in New Hampshire Business Review’s 2008 BOB Awards, which honors the “Best of Business” in New Hampshire. RAM Printing was honored in a statewide reader’s survey in the commercial printer category. (more)

LVI unveils “Print Optimization”
LVI, formerly known as LaVigne Inc., has unveiled its new Print Optimization operating ethos, which enables customers to balance print communication with a streamlined print supply chain. (more)

Heidelberg installs new bindery equipment at two Northeast shops
Snyder Printer in Troy, NY adds stitchmaster; Colonial Colour in Guilford, Conn. adds Stahlfolder
For a family-owned company that is more than 112 years old and in its fourth generation, Snyder Printer in Troy, N.Y., is progressive in its approach to printing, customer service and corporate responsibility. (more)

FiberMark converts manufacturing operations to run on used vegetable oil
“Green Steam” powers the paper machine turbine, dries papers and provides heat for plant
FiberMark, a leading producer of specialty papers and fiber-based materials for a variety of applications, today announced that it has converted the manufacturing operations at its Vermont headquarters to be able to run up to 100 percent used vegetable oil. With this conversion, FiberMark has become the first manufacturer in the state of Vermont and in the paper industry to generate part of its process energy from waste biofuel. The “green steam” produced by the vegetable oil not only powers FiberMark’s Brattleboro paper machine turbine and dries its papers, but also provides heat for the plant. (more)

Are your customers leaving without saying goodbye?
By Dick Rossman
Neil Sedaka said “Breaking up is hard to do” but he obviously didn’t know the printing business. For your customers, leaving you is very easy — unfortunately — and they do it with little fanfare: they just stop answering your calls and find another printer somewhere else. In today’s world, customer loyalty is a diminishing concept and there are plenty of printing press cylinders around to make it easy for print buyers to move their business to your competition. (more)

The future of trade binding
By Frank Shear
For years, printers have been trying to bring as much binding and finishing capability in-house as they can. This is justified by the printer as savings on transportation costs and time in order to meet the customer’s stringent delivery requirements. (more)

Company profile
Andrew Associates evolves to keep pace with client needs
By George Linkletter
If you visit Andrew Associates, a business communications firm located in Enfield, Conn., halfway between Hartford and Springfield, Mass., you’ll find a company in transition — or transformation — as Glen Nemeroff, vice president of sales and marketing prefers to call it. (more)


Only in printed version

Ten strategies for outsmarting the competition
By John Graham
It doesn’t take any brains to beat the competition on price, but outsmarting the competition is quite different — and far more challenging and worthwhile. While low price gets an order, out maneuvering the competition gets a customer. Here are 10 moves to put competitors on the defensive.

Building a professional sales team
Article 3: Designing effective sales training programs

By Jerry Scher
The progression that leads to the development of an effective organization requires careful planning and execution. As you expand your team and search for the “right” players, your focus should be on the knowledge and competence that employees can contribute to your organization’s efforts.


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