Integrity Graphics wins PODi honor for e-Integrity
PODi bestows Best Practices Award for firm’s e-Integrity Invisalign campaign wins
e-Integrity, an online collateral management system created, hosted and managed by Integrity Graphics in Windsor, Conn., has been selected as a winner in the annual PODi Best Practices Awards. Each year PODi recognizes outstanding and innovative digital print applications.  Winners were announced during the PODi Application Forum held in January in Las Vegas.

e-Integrity was honored as the winning entry in the “Collateral Management” category for a campaign executed to raise awareness of Invisalign (the world’s leading invisible orthodontic product) among dentists, orthodontists and patients. e-Integrity utilizes Pageflex to create customized, digital and print collateral directed at dental practices to promote brand recognition. The Pageflex software suite also allows e-Integrity to track the results of every aspect of their marketing efforts in real-time and make any needed adjustments. Integration of the Pageflex products has led to an annual savings of more than $380,000 in creative services; created a “one-stop shop” for practices; and increased speed to market from 45 to 15 days.

“We are always thrilled to see our customers using our software in new and original ways,” said Anna Chagnon, president and CEO of Bistream Inc. “e-Integrity’s campaign for Invisalign exemplifies the creativity and flexibility made possible with the combination of inventive minds and innovative software.”

Also honored was MSP Digital Direct for their customized direct mail and personalized URL campaign created for Metropolitan Sales. MSP utilized Pageflex software as a part of their “Sail Away” Caribbean Sweepstakes promotion aimed to communicate a high level of customer focus from the company. The promotion earned an honorable mention in the “Direct Marketing” category.

PODi is an industry initiative that leads the evolution of the digital printing infrastructure by promoting interoperability through standards, and advances digital printing business opportunities through market development activities, including white papers, articles, independent reports and industry speaking engagements.
More information on the winners and the Best Practices Awards can be found at www.podi.org.
 
About the Pageflex Platform
Pageflex offers unparalleled design control with powerful graphic design features created specifically for variable publishing. The platform produces rich, creative, award-winning document designs that look like they were given the individual attention of a graphic designer but were, in reality, created on-the-fly with Pageflex variable publishing technology.

Pageflex has the server support needed to run small and large installations. The queue-based architecture lets customers add new servers quickly. Automatic failover and backup options make sure the customer’s system is running all day every day.