interlinkONE secures contract
Wilmington, Mass. firm will provide web-based services to Sir Speedy & PIP franchises
interlinkONE, Inc., which provides web-based marketing software solutions, has reached an agreement with the corporate parent of Sir Speedy and PIP Printing & Document Services franchise print shops to provide a full range of personalized marketing, fulfillment, online ordering, sales, project tools and services.

The deal with Franchise Services, Inc. will enable Sir Speedy and PIP to accelerate the process of offering marketing services to their customers.

“We are very impressed with interlinkONE’s software suite and find it to be perfect for print service providers that want to add marketing to increase sales and profitability,” said Kelly Kimberlin, assistant vice president of strategic development for Franchise Services, Inc. “The software provides easy-to-use solutions that will allow our franchisees to manage and track one-to-one marketing campaigns to help their customers increase response rates, track and report marketing performance, and increase sales opportunities.”

interlinkONE’s ilinkONE Version 8 offers print providers advanced, yet easy-to-use marketing tools that build personalized URLs and marketing messages that effectively target prospects with customized text, graphics, and a tailored call to action. Additionally, the software offers a lead acquisition program, campaign and response management tools, online ordering and email marketing solutions that help expand the reach of a company’s direct marketing initiatives.

“We are delighted to join forces with Franchise Services to help its franchisees transform print commodity sales into marketing solution sales. Maximizing our customer’s competitive edge is interlinkONE’s priority,” said John P. Foley, Jr., president and chief executive officer of interlinkONE. “Offering marketing solutions that go from creation through fulfillment affords Sir Speedy and PIP the opportunity to provide highly differentiated marketing capabilities that give a competitive edge.”

About interlinkONE
interlinkONE provides software that delivers end-to-end personalized marketing, fulfillment and variable print solutions. Companies in the print and mail industry use interlinkONE to better manage, execute and measure their customers’ marketing initiatives and boost revenue. Solutions include Software as a Service (SAAS) or ASP web hosted marketing tools that make it possible to create highly targeted one-to-one mailers, web-to-print solutions, personalized URL campaigns and e-mail marketing in addition to fully integrated campaign management, lead acquisition and more.