Heidelberg
opens regional offices across the country
New England office is now open in Braintree, Mass.
Heidelberg USA has opened a regional office in Braintree,
Mass. to serve New England customers. The opening of the Braintree office,
just south of Boston, marks the fourth of sixth regional offices around
the country to be opened within the last 10 months. (More)
Fowler
Printing & Graphics installs Speedmaster CD 74 Press from Heidelberg
Fowler Printing & Graphics in Randolph, Mass.,
has increased productivity and efficiency with the recent installation
of a six-color Speedmaster CD 74 press with perfector and coater from
Heidelberg. The new press has expanded the shop’s capabilities
to include perfecting on coated stock, and the all-Heidelberg pressroom
now is attracting new customers and business opportunities. Fowler Printing
uses an assortment of Heidelberg consumables products on the new CD
74, including Perfect Dot blankets, rollers and ink fountain foils.
(More)
Sappi
mill in Maine earns environmental management certification
Sappi Fine Paper North America’s Somerset Mill
in Skowhegan, Maine, has received an environmental stamp of approval
for the processes it uses to manufacture coated paper and pulp. This
certification reflects Sappi’s commitment to environmental responsibility,
discipline and self awareness. (More)
TecDoc
launches new C3 Direct Marketing Services
TecDoc Digital Solutions has launched TecDoc C3
– customized, cross-media, communications - services to support
direct marketing campaigns and collateral management programs. (More)
Gallery
of Superb Printing is May 9; Frank Romano to get Ben Franklin Award
Boston Litho/Craftsman’s Club team up with Printing & Publishing
Council of New England
Some of the best printing created by companies from throughout the eastern
Massachusetts and surrounding marketplace will be recognized at the
Boston Litho & Craftsman’s Club’s 29th Annual Gallery
of Superb Printing Tuesday, May 9th at the Burlington Marriott Hotel
in Burlington, Mass. (More)
Sending
customers their message
You may reach out, but will you touch someone?
By John Graham
The president of a New York-based company asked the marketing consultant
about using radio advertising. “We want to reach business owners
and managers; morning and afternoon drive time seems like a good way
to go,” he said. (More)
Company
Profile
Goodway Graphics: Venerable company makes transition
from offset to digital; sees a bright and busy future
By John Scibelli
“Goodway Graphics is a sales oriented company, not a manufacturing
company.”
“Our ability to sell determines what we will manufacture.”
“The
company is not in the printing business, but in the business of graphic
services.”
Those statements
were made in October 1967 by a marketing VP at Goodway Graphics’
national headquarters in Philadelphia. They hold true today, and epitomize
the mission of Goodway Graphics’ Burlington, Mass., operation.
(More)
Only
in printed version
Breaking
the myths of overseas printing
By Ron Ellis
Printing overseas is a growing trend and in five years China is expected
to be the third largest supplier of printing in the world. There are
more than 100,000 printing companies there. And while general growth
in China has continued at a rate of 7 percent, the Chinese printing
industry has grown at a rate of 10 to 12 percent. It is clearly one
of the rising segments of the Chinese economy. In the near future, the
United States print markets will see increased competition from overseas
competitors.
Add
interest and value with foil stamping and embossing
By Frank Shear
If you need to draw extra attention to a project and significantly boost
its perceived value, look no further than foil stamping and embossing.
These finishing techniques can be performed alone or in combination
to enhance an already eye-catching design. Their versatility allows
them to add a look of simple elegance, exquisite and intricate distinction,
or anything in between.
Don’t
take new hires for granted
By Bill Lee
Hiring good people is only half the battle. The other half is keeping
them, especially in a relatively strong economy where quality people
are difficult to attract. Let’s face it. It has never been tougher
to find quality people. While national unemployment figures are mixed
over the past year, there are many markets that are still classified
as tight labor markets. In these markets, especially, this means that
just about anyone who wants to work is already working, so to find quality
people, managers must put on their selling shoes and persuade candidates
that the grass is greener on the other side of the fence.
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