| Northeast
Graphics exhibitors grow; attendee registration link now live
A
spectrum of equipment, products and services that printing and graphic
communications companies need to be successful will be represented at
Northeast Graphics, the annual industry exposition scheduled for Nov.
20-22 at the Worcester Centrum Centre in Worcester, Mass. (More)
It’s time to stop wasting customers
By John R. Graham
Running out of customers is far worse than running out of gas. We can
always find a way to get a can of gas. But finding more customers is different.
More and more salespeople are stranded on a dark, desolate road when it
comes to getting more customers. (More)
Want to qualify your buyer? Invite them over
By Landy Chase
Reams of material have been written in sales books on how to “read”
a buyer to determine if they are serious about doing business with you.
Such tips include, “watch their body language,” “check
the eye contact,” “pay attention to how they sit,” and
more. (More)
Company Profile
Williams&Partners: A glimpse of where some
print service providers in the industry are headed
By John Scibelli
Walt Williams has been in business long enough to know that once you begin
standing still, it is difficult to get back on top. He started Williams
Graphics in the mid 1960s, when photocomposition was in its infancy, and
his first imagesetter had only 8 kilobytes of memory. Over the years he
has seen many changes, and has learned to survive by being willing to
change with the times. The biggest change to affect his business was the
introduction of the Macintosh, which in only a few years led to the demise
of the entire typesetting industry. (More)
Only in printed version
drupa 2004:
The printing industry has never been so healthy
Kurt K. Wolf gives an in-depth preview
of the future of color printing to be seen at drupa 2004 next May. The
development of color printing and its automation will form the focus in
the classical offset, gravure and flexography printing processes. In digital
printing, color laser and inkjet printing systems will show off their
variety of applications and prove that the printing industry has never
been so healthy.
Keeping Pace: Catching up to the Information Age
Lori Carlson shares how her organization
has adapted to the e-commerce age. The desires of their most valued customers
forced her organization to evolve and re-examine themselves, right down
to their mission statement. |