|
For
the quick/digital/small commerical printer
This webinar will be a discussion of the most
common business-building strategies, including direct mail and other
forms of advertising, more effective selling at the front counter
and outside sales. It includes the fundamentals of marketing planning,
and how to determine which strategy or combination of strategies
is exactly right for your business situation.
- Attendees will learn:
- How the owner can become an effective
salesperson on a very part-time basis
- How to design a direct mail program that
will meet your specific business needs
- How to turn front counter staff into real
salespeople
- The four keys to effective sales management
About the Speaker
Dave Fellman has been providing sales consulting
and training for the print industry for nearly 20 years. Prior to
starting Dave Fellman & Associates, he held various positions
in sales and sales management for a variety of well-known national
commercial and business form printing companies.
|
Wednesday, June
18
12– 1 p.m.
$55 per phone connection, per session for
PINE members;
$110 for non-members
Webinar information
Prior to the webinar date, you’ll receive an e-mail containing
the Internet link and conference call information.
A few minutes prior to the start of the program,
you’ll access the Internet link and dial into the conference
call.
|
